Hello, and thank you for visiting!

I'm Fernando Arévalo, and I believe in the power of communication to transform lives, strengthen organizations, and drive meaningful social change.

With over 20 years of experience in development communication, I have developed strategies that inform, inspire, mobilize, and empower. I have worked with communities, NGOs, and international agencies on projects ranging from rural health to regional education campaigns, turning communication into a tool for inclusion, action, and sustainable impact.

My journey has taken me down several paths.

• I have designed social and behavior change communication (SBCC) strategies.

• Leading internal and external communication efforts in complex, multicultural teams

• Building and strengthening brands for development projects that connect with people and purpose

• I have told stories that raise awareness and move people.

• I implement knowledge management systems that make learning accessible and collaborative.

This is a space where I share my experiences, ideas, tools, reflections, and real stories about effective communication, whether you work in development, lead change, or are simply passionate about using words and messages to inspire others. Let's learn, question, connect, and more!